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Wednesday, April 9, 2014

Next Big Future - 2 new articles

Agricultural Tv Channel in the Philippines (NU6-5 by Verman T. Reyes) AGSB Clark - entrep

Agricultural Tv Channel in the Philippines
NU6-5 by Verman T. Reyes

Poverty incidence in the Philippines mostly in remote areas are said to be farmers and fishefolks. Statistics say that 40% of the poor come from the agriculture and aquaculture industry. They are either uneducated or don't have the new skills to improve their craft.

In Thailand, the Thai king established and subsidizes a tv program solely on agriculture and aquaculture industry. The reason behind this is to always update thai farmers new farm practices and new agriculture programs of the government for the farmers.

Information is a powerful tool to make farmers be more efficient and also to promote farming is not just a lifestyle but a business. You can really make money on farming or fishing. In Thailand, thai farmers are rich, they drive toyota hilux, isuzu dmax and mitsubishi strada. Sometimes our poor farmers here don't even have a transportation vehicle but merely a motorbike. <those planting SL8 rice variety now do>

When will our poor farmers progress? They should be the one getting rich because they produce crops or food for our country. One solution is information dissemination. If we educate our farmers, they will improve their ways of farming in the old tradition by mixing with a new way of farming integrating modern technologies.

My solution is to establish an all agricultural tv channel in the Philippines. The government can jumpstart this project and eventually could sell this to private firms or make this a private/public project venture. Why the goverment?

1. They have at present own RPN 9 and PTV 4, which sometimes feature agricultural shows. They could spin-off one of this channels to the idea.
2. They have the financial capabilities. At present, government has a P60-P70 billion pesos budget on agricultural industry. If they could just alot about 1% of that budget about P600,000,000 to P700,000,000 to the operation of that channel.
3. Government has a lot of agricultural resources that could be source of programs to be featured like interview of scientist from UP Los Banos and Philrice. And feature successful farmers as testimonials.
4. The government has a wide network of organizations that are agricultural related that could serve as promotion to this idea. <or require telcos and radio stations to devote time, free sms on agrinnews:  price of commodities, weather;  they have this in Thailand>
Would this be feasible? Would it make money and be sustainable.

Yes, I believe that this project is feasible and could make a profit by creating good innovative tv programs and shows. If people get interested then they will always watch the tv programs and create more viewership which advertisers like. The more viewership, the more advertisers will place an ad to the tv channel.

How to create innovative tv program and shows related only to agriculture?

1. Also create subsidiary radio station, farmers wake up early in the morning to listen to the radio. They could create tv and radio programs combined.
2. Create a talk show about new farm practices and interview with successful scientist farmers.
3. Create cooking show by using food that could be grown in the farm and fresh. So that farmers realize that they could create delicious dishes grown direct from their farms.
4. Visit different farms and plantation to showcase the local farmers. This could create agri-tourism which could be a viable income for farmers.
5. Also this is a good way to promote international farming practices like of that in Japan farming.
6. This could be also a good platform to announce government updates regarding status of our agricultural industry and opportunities that farmers can venture.
7. That agriculture is not just a lifestyle but also a business. The tv program could entice new farmers especially the younger generations.

Recommendation

I think, it's a good time to create this tv program about agricultural because our economy and population is growing and we could entice corporation to sponsor or advertise in the tv channel.4

NU 6 by Roman Cruz AGSB Clark Entrep - Lapel Mike for Drive Thru Area





Lapel Microphone at Drive Thru Area
Submitted by: Roman M. Cruz
NU6 #6 Ateneo Clark


Drive Thru has evolved as an integral contributor in the total sales achievement of the fast food industry I am connected right now. With the changing lifestyle in terms of take home transactions, to which Drive thru is considered now as the new avenue in partaking of take home orders. Because customers are now always on the go and taking stop in an outlet just to buy food will still take a lot of time especially during peak periods of lunch and dinner were a lot of customers are lining up, taking the queue in the counter area.

In our system, our Drive thru dynamics consist of the following:

1.     Customer will drive thru and will place its orders at window 1 which will be taken by a cashier stationed in that specified area
2.     The order upon punching on the cash register, it will then appear on the kitchen monitor of the production area for preparation.
3.     After the transaction on window 1, whichincludes also the payment, the customer will then, proceed to window 2 for pick up of the orders. In this area, assembly of orders will be done and the assembler crew and the presenter crew will do presentation to the customers.

During this process, the normal and average acceptable speed is at two minutes fororders P200 and below. But common problem arises on this set up is that when the production crew failed to check from time to time the kitchen monitor system for any orders because of being busy preparing for other orders or doing other tasks such as refilling, cleaning etc.

My store, which was recently opened last 2010, we are achieving an average speed of 1minute and 40 seconds. Although it is within the normal acceptable standard, as we find ways in giving the best speed possible for our customers in order to create a notion that in our store, we serve our customers fast, a new idea has been instituted to further speed up transaction.

Here comes the advantage of using lapel microphone in the drive thru Window 1 area for the stationed cashier. Upon order taking of customer’s orders, the lapel microphone is being heard in the kitchen station that will prompt the production crew that there is orders placed at drive thru. For this simple initiative, or idea that has been made, it further speed up our transaction into an average of 75-85 seconds for orders below P200 because there is now an agitator that prompts everyone to assemble with precision and speed the orders called out at the Drive thru. It has also help the store bagged for three consecutive times as Drive thru Olympics winner for North Luzon trade area.  3