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Tuesday, January 28, 2014

NU 6 UI AGSB Grocery Boy by Christian Rafael

NU 6: Grocery Boy!
by: Christian Rafael
Regis MBA Iloilo

An idea came when when i was in South Korea, seeing the actual purchase of locals of grocery items in a subway. I read that months ago that Koreans was able to purchase their groceries in the subway and it will be at their doorstep upon arrival in their house, but seeing it in action made me think about its convenience it brings to highly urbanised cities where people are busy even to do groceries and on how to make this "For The Filipino People", low tech, easy to introduce and easy to grow in the future. 

The idea of a home delivery service, based on an online brochure and or a physical brochure where people can text in their orders or even schedule a delivery on a regular basis came into mind.

Implementing this in Iloilo where condominiums are sprouting everywhere might teach Illonggos the benefits of "convenience", there are only a few of 24 hour convenience stores mainly catering to the night out crowd rather than the home owners that want convenience.  

Targeting subdivisions on its initial introduction to keep delivery costs down, eventually moving in to commercial entities like restaurants and hotels in the future

Offering products and brands that are hard to find in Iloilo, will make it more viable and profitable. Suppliers will need to be sourced, either locally, domestically or even through importation in the future.

Offering the same products as the "Brick and Mortar Stores", Grocery Boy will also have the advantage of having lesser cost by only maintaining a smaller warehouse and office rather than a store in a very good location

All these are ideas that eventually will bring convenience with the use of ones cellphone, may not necessarily be as high tech as the one in South Korea, but Philippines may get there sooner with this business  3

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